Top 5 Unicorn Games Performance on iOS in Europe, Q4 2021

In the fourth quarter of 2021, the top 5 unicorn-themed games on iOS in Europe showcased diverse performance trends in weekly downloads, revenue, and active users. Here’s a detailed look into each game's journey throughout the quarter.

Girl Games: Unicorn Slime, developed by Shake It, saw steady weekly revenue, peaking at approximately $3.3K in late September and maintaining a consistent range around $2.8K to $3.2K for most of the quarter. Weekly downloads fluctuated, with notable peaks of 4.4K in late December and 4.2K in late October. Active users saw a slight decline from 12.8K to 11.3K mid-quarter but rebounded to 12.7K by the end of December.

My Little Pony: Harmony Quest by Budge Studios experienced a varied revenue pattern, with a high of $3.4K in the final week of December. Downloads consistently increased towards the end of the quarter, reaching 4.3K in the last week. Active users also showed a positive trend, rising from 5.1K in late September to over 6K in the last week of December.

My Baby Unicorn from TutoTOONS displayed a steady weekly revenue with minor fluctuations, peaking at $308 in late November. Downloads showed significant growth towards the end of the quarter, with a peak of 4.1K in the week before Christmas. Active users followed a similar trend, increasing from 10.4K in late September to 10.9K by the end of December.

Baby Games for 2-5 Year Olds! by IDZ Digital Private Limited, although having the lowest initial downloads, saw a remarkable increase, reaching 238 downloads in the last two weeks of December. Revenue also saw an upward trend, peaking at $293 in the final week of the year.

Coco Pony - My Dream Pet by Coco Play had a consistent performance with weekly revenue peaking at $224 in late October. Downloads increased steadily, reaching a high of 994 in the last week of December. Active users showed a gradual increase from 1.6K in late September to 1.8K by the end of the quarter.

These insights are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.